We do everything we can to provide you with the professional care and advice you need.
Photograph of an optometrist performing an eye exam
Pervaze Jan - Specialist Optometrist/Director

Pervaze Jan

Specialist Optometrist / Director

Pervaze is our Director and a specialist independent prescribing Optometrist. Pervaze completed his optometry degree at Aston University in 2001 and has worked for many multiple-site and independent opticians.

He co-founded Direct Eyecare in 2009 with his partner,

he is responsible for all aspects of optometry

and improving diagnostic techniques.

As an independent prescribing optometrist, Pervaze can offer an extensive range of ocular medicine advice and supply prescriptions for eye-related disorders, which he thoroughly enjoys. He was one of the first to qualify in Wales as a specialist in ocular therapeutics. He also holds the WECS accreditation and is qualified to supply low vision aids. He is focused on providing the best for his patients whilst looking after their eye health. With our cutting-edge 3D imaging equipment and Pervaze’s specialist understanding of eye conditions, patients concerned about their eye health can be confident that they are in very capable hands.

Aqueela Jan - Managing Director

Aqueela Jan

Managing Director

Aqueela is our Managing Director, she is a graduate and has a background in healthcare, working primarily in the NHS before becoming the co-founder of Direct Eyecare in 2009. Aqueela is ambitious and drives forward ideas whilst always looking to implement new ways of delivering outstanding customer value and service. She thoroughly enjoys handling day-to-day operations including buying spectacles for the business, keeping up with new trends.
Aqueela is skilled at interpreting data and analyzing patterns of the business, she loves to compile insightful reports always looking for improvements for staff and customers of Direct Eyecare alike. Aqueela is adept at putting in place systems and structures needed to ensure there is a firm foundation to drive and manage success.
She is passionate about both business performance and people development and support in equal measure, she coaches her team to achieve high standards in a competitive industry whilst looking after their wellbeing.
Sara Atkinson - Optometrist Manager

Sara Atkinson

Optometrist Manager

Sara completed her optometry degree at the University of Manchester in 2014 and completed her pre-registration phase a year later in Swansea where she also became WECS accredited. Sara joined Direct Eyecare in January 2018 and has recently started studying again to become an independent prescriber through Cardiff University. 

As part of her studies, she will be spending some time in the hospital eye department to develop her knowledge further. Sara is committed to her patients, always striving to provide open honest advice and excellent clinical care.

Aleena Khan - Optometrist

Aleena Khan


Aleena joined Direct Eyecare in summer 2013 as a part-time trainee optical receptionist, now Aleena is a fully qualified, WECS accredited optometrist who completed her Masters in Optometry at Hertfordshire University.


She completed her pre-registration period in Essex with a large corporate group before coming back to Cardiff to work. Aleena takes great joy in the patient-practitioner relationship and is dedicated to providing optimum care for each patient.

Charlotte Evans - Assistant Manager

Charlotte Evans Assistant Manager

Charlotte joined Direct Eyecare in April 2015 as an optical advisor and through her hard work and dedication to our patients is now the Assistant Manager, she also gained a qualification in business management in 2019. 
Charlotte is a valuable member of our team and has a wealth of knowledge of all things optical and looks after the day to day running of the practices. Charlotte is happy to help in any way she can - she enjoys seeing patients and taking the time to discuss the different lens options available ensuring the frame and prescription are best suited to your needs all whilst keeping you up-to-date on fashion trends. Charlotte’s ability to deliver a premium experience makes her the perfect fit for Direct Eyecare.
Anisa Mahmood - Dispensing Optician

Anisa Mahmood Dispensing Optician

Anisa is a qualified dispensing optician, she joined Direct Eyecare in September 2017. Anisa is available to help patients with choosing the right pair of glasses and advises the best options when it comes to lenses, especially more complex prescription combinations.
Anisa loves to see all her patients from young to older ensuring top quality service and advice every time
Margaret Joyce & Joy Watlow - Receptionists

Margaret Joyce & Joy Watlow


Margaret and Joy are the smiling front of house faces of our Stapleton Road practice. They are on hand to help with all queries and book appointments, they joined Direct Eyecare in 2013.
Between them they have over 50 years of optical experience, so you're in safe hands.
Jody Taylor - Optical Advisor

Jody  Taylor

Optical Advisor

Jody joined Direct Eyecare in July 2020 after relocating from Leicestershire, where she gained previous optical experience.
Jody enjoys all aspects of her position, especially pre-screening, where she is happy to go into further detail about our enhanced OCT examination. Jody is competent in all aspects of dispensing glasses and enjoys spending time with her patients to find the best-suited options for their visual needs.
Kate Ryan - Marketing Manager/ Trainee Optical Advisor

Kate Ryan

Marketing Manager / Trainee Optical Advisor

Joining Direct Eyecare in 2019, Kate is our marketing manager working on all marketing, promotional, and design aspects for the company.
Kate has many years working in the optical setting and is currently training to become an optical advisor helping with appointment booking, pre-screening, and spectacle dispensing.
Sylwia Musialek - Accounts Manager

Sylwia Musialek Accounts Manager

Sylwia joined Direct Eyecare in September 2013 and enjoys all aspects of accounting, budgeting, forecasting, and cash flow through the delivery of top quality financial and management information. She has completed her accounting degree at MET University.
As a key member of the team, Sylwia takes care of the company’s accounts and finances. She has a passion for problem-solving and gaining new skills.